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Posts Tagged ‘CRM’

Software Requirements Specification (SRS)

July 3rd, 2009 Richard Baldwin No comments
requirementsnotdesignCRM Projects should always start with the specification!

All too often the VP of Sales waltzes into the CIO’s office and says, “I need a CRM system, send me an email when you have found one and have it implemented.” Granted this is a bit of an extreme, somewhat cheeky example but, believe it or not, it can often be true. Read more…

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CRM Review: FreeCRM.com

June 15th, 2009 Richard Baldwin No comments

FreeCRM is a hosted CRM offering available at www.freecrm.com. The program comes in two editions. Free and Professional. Read more…

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Categories: Best Practices Tags: ,

Can product expertise hurt a deal?

May 20th, 2009 Richard Baldwin No comments

Expertise in the product you are selling is a key success factor to wining deals.  However, sales professionalism is still part of the overall process and simply having product knowledge does not guarantee a deal.  A common mistake made by the super knowledgeable sales person is to start rattling off all the virtues of their product or service without regard of customer need or requirement. Read more…

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CRM Review: Zoho CRM (part 1)

March 22nd, 2009 Richard Baldwin 1 comment

Zoho CRM – Part 1: Overview and SFA (Image Heavy Post)Zoho CRM is a an SaaS CRM offering claiming affordable yet full featured CRM functionality. The company offers 3 editions Read more…

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