Conceptually, this discussion rages on independent of the CRM system in use. However, let’s examine a lead process and discuss conceptually what a lead actually is.
I talk to sales leaders every single day. Some more sophisticated than others. I usually get brought in to discuss their need for new sales system (CRM) or to advise on possible process improvement. More often than not, the conversation starts with far too many clichés.
CRM Projects should always start with the specification! All too often the VP of Sales waltzes into the CIO’s office and says, “I need a CRM system, send me an email when you have found one and have it implemented.” Granted this is a bit of an extreme, somewhat cheeky example but, believe it or [...]
Often when I speak with sales people they express frustration that they need to sell to many industries their lack of expertise often compromises their ability to get to the next level. Often I hear questions like, ” I speak with prospects across all types of industries and it is difficult for me to demonstrate [...]
I am a sucker for excellent marketing especially when the company backs it up with an excellent product and fantastic service. Originally, I was drawn to the stylish and informative ads that focus on the design and function. Dyson’s are one of the more expensive vacuums on the market.
FreeCRM is a hosted CRM offering available at www.freecrm.com. The program comes in two editions. Free and Professional.
Jun 112009
Distractions are everywhere. We have all witnessed a young woman driving down the highway at 65mph, talking on her cell phone, drinking a cup of coffee, and putting on eye makeup in the rear view mirror. How does she even keep the car on the road?
Expertise in the product you are selling is a key success factor to wining deals. However, sales professionalism is still part of the overall process and simply having product knowledge does not guarantee a deal. A common mistake made by the super knowledgeable sales person is to start rattling off all the virtues of their [...]
May 102009
Today, I received a call from a telemarketer who interrupted my day to try to sell me something. I had a few minutes to spare between meetings and am intensely curious about sales tactics both good and bad. So, I let it play.
The compelling event Something has happened in the business to warrant evaluating implementing a new CRM system. The system may be replacing a legacy system that is simply not functioning to expectations. Perhaps you are unhappy with the level of service or support you are getting from the current vendor. Regardless of the reason, you [...]
