
Much has been written on the conversion of leads to qualified opportunities and ultimate closure. Today we will discuss a generic approach to qualifying deals.
Industry veteran Toby Younis, President at B2B Marketing Pro and B2B Research Associates has recently published a whitepaper “how-to-guide” on writing a quality case study. Toby graciously allowed us to share this work product with the myCRMBlog community. If you write case studies, you should read this paper. The introduction section is copied below and [...]
Sales superstars are challenging to find and keep. He is often quirky, confrontational, and prone to break a rule or two along the way to crushing his number. The sales superstar is a fierce competitor. He is respected by peers but feared by the competition. He is who you want on that big deal. He [...]
Up until a few years ago, companies wrote press releases for two reasons: 1) To inform the media of a MAJOR NEWSWORTHY EVENT 2) To comply with SEC disclosure regulations and avoid accusations of insider trading
Customers all know that the relationship we as sales people have with them is important. Successful sales people will tell you that deep meaningful relationships with their customers is a key contributor to sales success. Recently, I played a round of gold with a Vice President of Operations at a large manufacturing company.
Lets say, you are having issues closing a deal with a potential prospect. You discuss the pro’s and con’s of various approaches with the sales team and end the discussion with and agreement on strategy and game plan to get the deal closed.