Much has been written on the conversion of leads to qualified opportunities and ultimate closure. Today we will discuss a generic approach to qualifying deals. Read more…
Zoho CRM – Part 1: Overview and SFA (Image Heavy Post)Zoho CRM is a an SaaS CRM offering claiming affordable yet full featured CRM functionality. The company offers 3 editions Read more…
Industry veteran Toby Younis, President at B2B Marketing Pro and B2B Research Associates has recently published a whitepaper “how-to-guide” on writing a quality case study. Toby graciously allowed us to share this work product with the myCRMBlog community. If you write case studies, you should read this paper. The introduction section is copied below and a link to the complete file is located at the end of this post. Read more…
Sales superstars are challenging to find and keep. He is often quirky, confrontational, and prone to break a rule or two along the way to crushing his number. The sales superstar is a fierce competitor. He is respected by peers but feared by the competition. He is who you want on that big deal. He is who you need on that big deal. He is a domain expert in the products or services he represents. Read more…